September was a special month for Osmology by Aery.

We had the opportunity to meet inspiring retailers, reconnect with existing stockists and introduce new customers to our world of modern fragrance at Top Drawer and Maison&Objet.

Trade shows are always an exciting moment for us because fragrance is something that needs to be experienced. While we can share our scent stories online, nothing compares to seeing our collections come to life, meeting our retail partners and watching customers discover their favourite fragrances.

From the launch of our new Palette collection to conversations about the future of home fragrance, here are some of our favourite moments from September.

Launching Palette: A New Collection Inspired by Colour, Art & Interiors

The highlight of this year’s shows was introducing Palette, our newest home fragrance collection.

Inspired by the relationship between colour, interiors and emotion, Palette explores how fragrance helps shape the spaces we call home.

Each fragrance was created to represent a different atmosphere, mood and visual story.

The collection includes five new scents:

Red Woods

Warm and grounding

A deep, rich blend of:

• Cedarwood
• Sandalwood
• Red Wood
• Patchouli

A comforting fragrance designed for moments of calm and connection.

Forest Green

Fresh and full of life

A botanical-inspired blend of:

• Oakmoss
• Driftwood
• White Musk
• Juniper
• Nutmeg
• Pink Pepper

A fresh and natural scent inspired by the outdoors.

Sea Salt

Refreshing and revitalising

A clean coastal fragrance featuring:

• Sea Salt
• Cedarwood
• Jasmine
• Lemon
• Ginger

Created to bring a sense of freshness and energy into the home.

Velvet Fig

Dark and rich

A sophisticated blend of:

• Black Fig
• Grapefruit
• Patchouli
• Cardamom
• Cedarwood

A modern fragrance with depth and character.

Amber Haze

Shimmering and optimistic

An uplifting fragrance combining:

• Bergamot
• Orange Blossom
• Wooded Musk
• Grapefruit
• Peppermint

A bright and inviting scent designed to create a positive atmosphere.

Meeting Our Retail Community

One of the best parts of trade shows is the opportunity to connect face-to-face with the people who bring Osmology into their stores.

We loved hearing from retailers about:

• Their customers’ favourite scents
• How they merchandise fragrance
• What shoppers are looking for
• The growing importance of wellbeing-led products

These conversations inspire us and help us continue creating collections that support both retailers and customers.

Sharing the Science of Smell

At Osmology by Aery, fragrance is rooted in more than beautiful scent.

Our approach is inspired by the science of smell, the connection between fragrance, memory, emotion and wellbeing.

At the shows, we enjoyed sharing the stories behind our fragrances and helping visitors explore how different scent profiles create different feelings.

From:

Fresh and uplifting

• Fig Leaf
• Green Bamboo
• Amalfi Lemon

to:

Warm and grounding

• Hinoki
• Himalayan Cedarleaf
• Duvet Days

to:

Calm and restorative

• Before Sleep
• Happy Space

Every fragrance tells a story.

Creating Beautiful Retail Inspiration

Trade shows are also a chance to showcase how Osmology can come to life in-store.

We loved seeing how retailers responded to:

• Our modern packaging
• Scent-led merchandising ideas
• Palette’s colour-inspired concept
• Our candle and diffuser collections

A strong fragrance display is about more than products — it creates a moment of discovery.

For stockists, we aim to provide collections that are:

✓ Easy to merchandise
✓ Beautiful to display
✓ Simple for customers to explore
✓ Designed to encourage repeat purchases

Thank You to Everyone Who Visited Us

To every retailer, buyer and industry friend who stopped by our stands — thank you.

Your enthusiasm, questions and feedback made September such a memorable month.

Whether you’re an existing Osmology stockist or discovering our collection for the first time, we’re excited about the future of modern fragrance and the role it can play in retail.

Missed the Shows? Discover Osmology Wholesale

If you weren’t able to join us at Top Drawer or Maison&Objet, you can still explore everything Osmology by Aery has to offer.

Discover Palette, our latest colour-inspired fragrance collection

Our wholesale team is here to help you create a fragrance collection that feels right for your customers.

Looking Ahead with Osmology by Aery

September was just the beginning.

We’re excited to continue working with our stockists, supporting beautiful retail experiences and creating modern fragrance collections inspired by the moments that make home feel special.

Thank you for being part of the Osmology journey.